The Year of the Young Guns

Jenny Shin, 23,  just one of the many young women collecting trophies in 2016 on the LPGA Tour

2016 is shaping up to be The Year of the Young Guns on the LPGA Tour. According to, 11 tournaments have been played since January and golfers under the age of 25 have won them all. Let’s list the name of the aforementioned winners shall we?

Hyo Joo Kim (20) – Pure Silk Bahamas LPGA Classic

Ha Na Jang (24) – Coates Golf Championship Presented by R+L Carriers // HSBC Women’s Champions

Haru Nomura (23) – ISPS Handa Women’s Australian Open // Swinging Skirts LPGA Classic Presnted by CTBC

Lexi Thompson (21) – Honda LPGA Thailand

Sei Young Kim (23) – JTBC Founders Cup

Lydia Ko (19) – Kia Classic // ANA Inspiration

Minjee Lee (19) – LOTTE Championship Presented by Hershey

Jenny Shin (23) – Volunteers of America Texas Shootout Presented by JTBC

In my opinion, this is great news for both the LPGA and sponsors that are looking to appeal to younger audiences. These young guns are doing for the LPGA what Rory McIlroy, Jason Day, Jordan Spieth, and Rickie Fowler are doing for the PGA. They’re reviving the game and using their social influence to attract followers to the sport of golf. From fashion, to being featured on social media channels,  younger female golfers have awesome role models that are around their age that they can relate to. It’s only a matter of time before big sponsors come in and use these rising stars as their next big spokespeople.

The Golf Channel briefly talks about the young guns winning the most recent LPGA  tournaments here.




Author: sportswille

Reformed ad agency guy. Sac Kings, PGA Tour, Pebble Beach, Aspen yielded fascination with sports business. Now teach at my alma mater, University of Texas Austin: Integrated Marketing, Social Media, Business and Law and Sports Audiences. 40 year streak of single digit handicap under severe pressure.

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